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Thursday, February 24, 2005

John Coletti retires leaves a top division of Ford at a standstill.

John Coletti was the head of Ford's "Special Vehicle Team" division, which produced many unique and successfully marketed vehicles. Coletti served 32 profitable years with Ford and helped boost sales of more than "100,000 premium-priced, high-performance cars and trucks since 1992." His retirement currently leaves Ford's SVT division at a standstill. Production of two of the most successful vehicles produced by SVT, the Lightning and the Mustang Cobra, has been postponed. The re-designed Cobra is supposed to be released in '06 and the Lightning shortly after. SVT had come to the rescue many times to help Ford target a whole new market. Coletti did this when he helped Ford's market with the Ford Focus. He insisted that the SVT mission all along was to attract more buyers into the Ford camp. Early SVT sales show that nearly 80 percent of their buyers are people who wouldn't have considered a Ford if it wasn't for the SVT Focus. The future success of SVT still remains unknown.


http://www.cars.com/carsapp/national/?srv=review&act=search&mkid=14&mdid=3277&yr=2002
http://ezproxy.loyno.edu:2143/universe/document?_m=d82cc95c1d9b1bdd62a95d88c8c0233c&_docnum=2&wchp=dGLbVlb-zSkVb&_md5=ed1b7c684d50e3608c7d36499bf5ebd8
http://www.lonestarstangs.com/forum/showthread.php?t=10440

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